Family Business Methodology

We Help Clients Evolve From a Family Business, to a Family in Business

Loyalty, history and shared values give family businesses a unique edge in facing difficult challenges.  At the same time, these organizations experience a complexity inside both the family and the business that few on the outside truly understand.  Our approach is based on these three questions:

  • How can the family best sustain the business?
  • How can the business best enrich the family?
  • How can the family function together in harmony?

We Have 60 Years of Experience Counseling Large and Small Family Businesses

According to, only 30% of family businesses survive the transition from first to second generation ownership. However, when a company has a well-crafted plan in place, the odds of success increase dramatically. In order to improve these odds, we establish a three-part governance model.

  • Advisory Board: Designed to bring an outside perspective and objectivity
  • Family Council: Provides a venue for family members to meet, be informed, and resolve conflict
  • Compensation Committee: Provides input and advice regarding family compensation

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Benefits and Outcomes

Provides an outside perspective supported by objective, measurable data
Brings clarity to tough decisions and conversations
Positions the organization for successful transition from one generation to the next

“Psychological Associates is our “go to company” when we vet employee candidates, implement employee engagement surveys and conduct individual employee coaching sessions.  They greatly increase our ability to recruit and manage our most costly and also greatest asset … our employees.  We would find it hard to operate as effectively and confidently without Psychological Associate’s valued support and direction.”

- Bob Franceshelli, Chief Executive Officer, Pritikin
“With Psychological Associates, we receive a complete solution. It’s a thorough assessment combined with feedback, action planning and coaching. We’re also enhancing our skill building efforts through the courses that Psychological Associates developed.”
- Bill Pitchford, Senior Vice President of Human Resources, Wabash National Corporation

“The quality of Psychological Associates reports…in general, they have quite good insights into the people taking the tests. Another one is that, by virtue of having worked with us for years, they know us fairly well. As a result, they are able to do some successful matching between candidates and the company.”

- Peter Allen, Managing Director, Agoda

“We actually sought Psychological Associates out when we recognized that we had a need for higher level resources in our leadership development program… They came back with a very clear and concise approach to helping us with our leadership development program.”

- Jim Castellano, Chairman, RubinBrown