Dimensional® Selling™
V.R. Buzzotta, Ph.D., and R.E. Lefton, Ph.D.
Written for both salespeople and sales managers, this book explains how to get better sales results by enhancing your people skills so that you can sell different people differently. Valuable information on how to size up customers, how to match their behavior to an effective sales strategy, and how to gain their commitment. Build customer relationships your competitors can’t match!
$19.95*